Created by Teachers
Applicaa was created by two teachers from London, Guthrie and Tim. They saw students being lost to competitor schools in the area and set about creating a technical solution to this issue.
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Today, we work with more than 1,400 schools!
The Applicaa Story
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2005 - 2013
Applicaa Initiative
In 2014, they set up Applicaa together, formerly ULAS Initially this was an online platform to help connect young people with Apprenticeships.
2013 - 2015
Greenford High Sixth Form under pressure.
We needed to find a solution!
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2014 - 2016
We began with in-house online forms
Tim could see there were too many time-consuming processes. Enrolment day was still managed on paper & data manually entered into SIMS.rd High School, where he met his co-founder Guthrie, also a Geography teacher. In 2014, they set up Applicaa together, formerly ULAS Initially this was an online platform to help connect young people with Apprenticeships.
Sep 2016 - Aug 2017
Admissions+ Pilot: Cycle 1
Enrolment Day: moderately successful, a lot to work on. Now we needed to work out how to get the data into SIMS….
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Sep 2017- Aug 2018
Extended Pilot: Cycle 2
More schools became interested.
Enrolment day: A heavy load, the system went down. We had under-estimated the volume of users.
The silver lining! Those schools that did complete enrolment were able to transfer some student data into SIMS which saved them a huge amount of time.
Sep 2018- Aug 2019
Build Foundation: Cycle 2
Our Year 7 focused product was born and our first Independent School signed up. More data became available to transfer into SIMS, Progresso and Bromcom.
Enrolment Day: Schools are happy, faith is restored. Hallelujah!
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Sep 2019 to Present
Scale Up Cycle
Our Values
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Growth Mindset
A Growth Mindset means learning new things, listening to feedback, and growing in knowledge.
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Grit
Grit is to ‘keep going’ don’t give up on things and always look for solutions to problems.
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Kindness
Always being kind to others and offering helpful support where needed.
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Openness
Everyone’s voice is heard and everyone’s ideas and input is equally valuable.
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Teamwork
Teamwork is always important and we are lucky at Applicaa to have a truly awesome team!
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Bias to Action
We embody urgency and agility, adapting to change, seizing opportunities, and staying ahead of the competition.