Created by Teachers
Applicaa was created by two teachers from London, Guthrie and Tim. They saw students being lost to competitor schools in the area and set about creating a technical solution to this issue.
Today, we work with more than 1,400 schools!
The Applicaa Story
2005 - 2013
Applicaa Initiative
In 2014, they set up Applicaa together, formerly ULAS Initially this was an online platform to help connect young people with Apprenticeships.
2013 - 2015
Greenford High Sixth Form under pressure.
We needed to find a solution!
2014 - 2016
We began with in-house online forms
Tim could see there were too many time-consuming processes. Enrolment day was still managed on paper & data manually entered into SIMS.rd High School, where he met his co-founder Guthrie, also a Geography teacher. In 2014, they set up Applicaa together, formerly ULAS Initially this was an online platform to help connect young people with Apprenticeships.
Sep 2016 - Aug 2017
Admissions+ Pilot: Cycle 1
Enrolment Day: moderately successful, a lot to work on. Now we needed to work out how to get the data into SIMS….
Sep 2017- Aug 2018
Extended Pilot: Cycle 2
More schools became interested.
Enrolment day: A heavy load, the system went down. We had under-estimated the volume of users.
The silver lining! Those schools that did complete enrolment were able to transfer some student data into SIMS which saved them a huge amount of time.
Sep 2018- Aug 2019
Build Foundation: Cycle 2
Our Year 7 focused product was born and our first Independent School signed up. More data became available to transfer into SIMS, Progresso and Bromcom.
Enrolment Day: Schools are happy, faith is restored. Hallelujah!
Sep 2019 to Present
Scale Up Cycle
Our Values
Growth Mindset
A Growth Mindset means learning new things, listening to feedback, and growing in knowledge.
Grit
Grit is to ‘keep going’ don’t give up on things and always look for solutions to problems.
Kindness
Always being kind to others and offering helpful support where needed.
Openness
Everyone’s voice is heard and everyone’s ideas and input is equally valuable.
Teamwork
Teamwork is always important and we are lucky at Applicaa to have a truly awesome team!
Bias to Action
We embody urgency and agility, adapting to change, seizing opportunities, and staying ahead of the competition.